Visit Jersey has launched a bid to push St Brelade's Bay into the best beach top spot.
It's after TripAdvisor ranked the local beauty spot third in its 2019 Travellers' Choice Awards.
The tourism body has started a social media campaign with the hashtag, #VoteMyBeachUp.
It's awesome that St. Brelade's Bay is the #3 best-rated beach in the UK. We'd like to SEAS the opportunity to get to #1 in 2020! Love St. Brelade's Bay as much as we do? Then #votemybeachup & drop us a review on St. Brelade's Bay TripAdvisor page 🙌🏼 pic.twitter.com/4t53x8ujna
— Visit Jersey (@VisitJerseyCI) February 26, 2019
It includes a video of the message being written in the sand.
The tourism body says while it's pleased St Brelade's Bay has been ranked the third best beach in the UK, it deserves to be pushed up to pole position next year.